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Omni Hotels & Resorts is an American privately held, international luxury hotel company based in Dallas, Texas
As a Junior Associate on Omni’s PR team at Current Global, I was responsible for 6 properties: Omni Mount Washington Resort, The Omni Grove Park Inn, Omni Bedford Springs Resort, Omni Nashville Hotel, The Omni Homestead Resort, and The Omni King Edward Hotel. My core duties for the account included;
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Successfully helped organize and host deskside meetings with top lifestyle and entertainment editors and bloggers
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Overseeing daily/weekly/monthly monitoring and compose client facing coverage repors based on the results that were secured against PR objectives and media strategy
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Developing media outreach materials for strategic pitching to generate media coverage on properties, special occasions/offers; main objective being getting the media to the property
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Fulfilling basic/day-to-day PR duties such as maintaining coverage trackers, media lists, media clips, preparing media kits and media backgrounders for client events
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